We’ve all been there — that moment in any link building campaign where you hit a wall. There are so many things that you want to do, but there is so little time or buy-in to do them that you settle on just doing the things you need to do.
That sucks.
It gets tedious, and it will eventually wear you down by sucking all of the creativity out of link building — which, let’s face it, is the best part of link building. You end up doing one thing over and over again because it works. You stop iterating. You stop testing. You stop being creative. Plus, you lose sight of the big picture — of why you’re doing this in the first place.
I call this situation the link building block. Here are some ways to break it:
... Read more on Search Engine Land
That sucks.
It gets tedious, and it will eventually wear you down by sucking all of the creativity out of link building — which, let’s face it, is the best part of link building. You end up doing one thing over and over again because it works. You stop iterating. You stop testing. You stop being creative. Plus, you lose sight of the big picture — of why you’re doing this in the first place.
I call this situation the link building block. Here are some ways to break it:
Card Storming
Card Storming is typically used as a way to gain consensus in large group, like when you’re trying to get all of the stakeholders of a project to agree on the main goals.... Read more on Search Engine Land
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